Black Country, New Road returned with the announcement of a new album, “Forever Howlong”, coming April 4th on Ninja Tune. The band also shareed the first single and album opener with the expansive, joyous “Besties”, the first Black Country, New Road studio release to feature lead vocals by Georgia Ellery.

“Knee-high in January’s jacket of mud, darkness, fields, street corners and a pack of hounds we found the beating heart of a world made better by chasing love and connection. Shooting in these conditions, and having fun is a real testament to a fantastic team and collective of people! It’s been such a pleasure, this song was love at first harpsichord!”, said the director of the video Rianne White.

This Is Pop? today’s song of the day is here for you.